'Quicksand' was written after Meadowlark were deeply moved by a story on Humans of New York (HONY) about a family working in a brick kiln in Pakistan. The pair weren’t the only ones moved by the words and photos of the HONY post, within mere days the story went on to fundraise over $2 million for the charity working with families trapped in this situation.
McGill explains, “We were so heartbroken reading these stories. We get so swept up in our lives and forget how lucky we are on a daily basis. We wanted to acknowledge these incredibly brave people and all those who devote their lives to helping them.’"
Read the harrowing story behind and the heartwarming fundraising result via HONY here.